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Welcome to the New Frontier of Cost Containment |
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Companies have traditionally tackled cost reduction from a “largest spend first” philosophy. As a result, some very substantial cost savings opportunities are often overlooked, such as indirect materials and supplies – those products and services that are not a core or direct part of the company’s finished product.
This includes marketing materials and supplies.
Almost every organization utilizes printed material and promotional merchandise in the marketing of their products and services. Often, they must be branded and even customized for use in the field.
From product brochures and promotional flyers to point-of-sale systems and store signage, each of these supplies must be acquired, managed and ultimately distributed to customers, sales teams, branch offices, retail outlets, dealers, distributors and other key audiences around the world.
NVISION™ works to provide a competitive advantage for customers by optimizing this “marketing supply chain,” developing highly creative and customized solutions for the ordering, shipping, fulfillment, and management of their marketing materials and supplies.
Learn more about the marketing supply chain.
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